Electronic price tags
Electronic price tags are a modern solution that replaces traditional paper price tags in stores and other points of sale. At first glance, are no different from paper ones. See an example below – seen in use in Kyiv stores in 2024.
In a world where technology is changing rapidly, retail companies are constantly looking for ways to improve the efficiency of their operations and increase customer satisfaction. One of such innovations is the use of electronic price tags. They work on the basis of wireless communication technologies and allow updating price information instantly.
Here are some advantages:
Effective price management
Provide the ability to update prices in real time. This allows retailers to instantly react to changes in pricing policy, competitive promotions, or changes in product prices. Not having to manually change price tags reduces the time and effort required to update prices and allows for faster adaptation to market conditions.
Improved price accuracy
Allow you to avoid mistakes related to incorrect posting or changing of prices. Instead of relying on staff to manually update all price tags, the system automatically updates information on all electronic displays in the store, ensuring consistency and accuracy.
Increased staff efficiency
Replacing traditional price tags with electronic ones allows store staff to focus on other important tasks, such as customer service and improving product display. It also reduces the possibility of errors related to incorrect price updates.
Improved customer experience
It can be integrated with other technologies, such as mobile applications or loyalty systems, to provide customers with additional benefits and make shopping more convenient. For example, customers can view current prices and receive special offers directly to their smartphones.
Environmental benefits
The use of electronic tags helps to reduce the consumption of paper and other resources used for the production of traditional tags. This contributes to the reduction of emissions into the atmosphere and the preservation of natural resources.
More and more retailers are realizing the benefits that the introduction will bring to their business. This technological innovation helps streamline operations, increase efficiency and provide a more convenient experience for customers. With electronic price tags, retail companies can better compete in today’s digital market environment and ensure a high level of customer satisfaction.